DMHA: Change the Frequency

Partners in Prioritizing Mental Wellness

The Indiana Department of Education (IDOE) was awarded the federally funded Project AWARE grant to provide local educational agencies and community partners with resources to reduce the stigma of mental health issues and increase mental health education among Indiana youth. IDOE partnered with PLAID to develop Change the Frequency—a multi-channel campaign that includes educator toolkits, digital resources, and videos. The campaign’s success won PLAID a partnership with the Division of Mental Health and Addiction (DMHA) to extend the campaign to reach thousands of families and help them overcome the challenges during the COVID-19 pandemic. The campaign has again been extended through 2023.